Jai-Dee Dancewear is a sustainable leotard company celebrating the beauty, wisdom and value of women who dance. Our blog serves to inform, inspire and connect our community of socially conscious women in ballet and beyond. All hearts are welcome here.
We sketched our first leotard designs for Jai-Dee Dancewear in March 2018. Exactly one year later, these designs have (at last!) fully come to life. As dancers test our production-ready size sets, we continue moving towards an official fall launch with gratitude and anticipation.
Followers of Jai-Dee may recall our leotards will feature ECONYL® regenerated nylon. This regenerative process transforms ocean and landfill waste into the fiber that gives rise to our fabric. We can’t wait for you to experience how this material looks, feels and performs.
Of course, a sustainable future needs more than ECONYL® fiber. A sustainable future needs more than Jai-Dee Dancewear. A sustainable future depends on all of us. When done with and for community, the possibilities for better are endless. Today, I introduce you to a fellow brand reducing waste and investing in the future in a unique and wonderful way!
Meet SCENERY: from backdrops to bags and beyond
In collaboration with designers, shows and theaters, SCENERY creates original, handmade bags out of retired theater backdrops. These drops were damaged, unusable, stuck in storage or en route to landfills. SCENERY collects this waste, transforming rejected curtains into an array of beautiful totes, clutches and bags. A portion of each bag sold is donated to the non-profit Theater Development Fund (TDF) to help “bring the power of the performing arts to everyone.”
Last Christmas, my sweet mum gifted me a Masking Leg Clutch from SCENERY’s Curtain Call Collection. This bag was crafted with retired black drops, known backstage as legs. Unlike one-show backdrops, these legs have lived in theaters and framed multiples stories of the stage. I simply adore my clutch and the piece of theater history it carries. The familiar feel of the black velour fabric transports me back to my own time onstage and in the wings, providing a personal, tactile link from past to present.
Tucked inside each SCENERY bag is a handwritten tag, a loopy sweep of a pen marking the artistic hands which gave these backdrops their fresh, new identity. My Masking Leg clutch has become a favorite accessory for evenings at the ballet. When I take a seat in the audience, my heart is bolstered even more by the knowledge that SCENERY has helped nearly 500 kids access theater through its nonprofit alliance with TDF.
I am struck by how fully SCENERY takes responsibility for its identity as brand. With collaboration at its core, SCENERY expands what is possible for waste, business, art and community. Their work serves a reminder that the world we inhabit is the one we choose to create. With wide open imaginations, we can see beyond the ordinary to co-create a vibrant, sustainable future together.
Join the Giveaway
In celebration of discovering this inspiring neighbor (and also with a small toast our leotards being ready for production), Jai-Dee is hosting a SCENERY bag giveaway. One winner will be selected to receive the beautiful Break A Leg bag – the perfect merde gift for yourself or a friend!
To participate in the SCENERY giveaway, simply subscribe to our newsletter HERE (by the way – we like a clutter-free inbox too which is why you won’t get more than two hellos from us in a month) If you are already a subscriber, you will be automatically entered.
For a second entry, SHARE this link directly with a friend via email or text. You can also spread the word on your preferred social media platform and even through good old-fashioned word-of-mouth. For this additional entry, you’ll have to LET US KNOW you took extra steps to support Jai-Dee Dancewear and SCENERY by talking about our brands. Just drop a line in our box telling us how you shared the post (honor code style!) and you’ll receive a second entry.
Giveaway runs until April 1st(no joke!) and winner will be notified by email. We will also announce the winner to our community via the Jai-Dee newsletter and on our Instagram.
While giveaways are fun, this post is really about supporting one another in this creative community. Thanks for being here and supporting both Jai-Dee Dancewear and SCENERY! The next time you need a meaningful gift (how perfect is a Curtain Call bag for a retiring dancer?!), shop with SCENERY to reduce waste, save art and foster a future generation of theatergoers.
*Jai-Dee Dancewear is not affiliated, associated, authorized, endorsed by, or in any way officially connected to SCENERY. We did not receive any compensation for this post or purchases – we simply wish to share this beautiful, impactful project with our community!
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